Vertex optimizes business processes and decision effectiveness through the use of analytic tools, models, and simulations. Historic data empower decision flexibility and help Vertex predict what will or won’t happen in the future to drive business value.
Our Decision Sciences team looks to transform each customer contact into customer intelligence, in an effort to both drive bottom line results and enhance the customer experience.
Delivering tangible results
Leveraging deep analytic disciplines, Vertex has delivered tangible results across a wide range of industries. Our clients have achieved impressive results in improved customer experience, increased customer satisfaction and retention, improved debt collection, optimized marketing spend and improved operational efficiency.
These analytic disciplines include:
Data Warehousing and Business Intelligence
Leveraging deep analytic modeling expertise, data is collected, arranged and prepared for analysis. Reporting is generated against this managed data to conduct business intelligence initiatives.
Advanced Analytics
Our experienced analytical staff, comprised of Ph.D. and Masters level statisticians and econometricians, applies data and statistical modeling expertise that enables our clients to continually improve their profit margins. General analytic techniques include response modeling, customer segmentation, and risk profiling. Specific client applications range from debt collection and energy efficiency modeling, to call reason analysis and retention modeling.
Analytic Deployment
Simulations, prediction, and business process optimizations are on the cutting edge of analytics, and identify what can or will happen in the future. Vertex’s analytics deployment group leverages a wealth of expertise to implement solutions aimed at maximizing the value of each customer interaction by predicting customer behavior and improving the overall customer experience.